Mark Hernandez



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WORK EXPERIENCE
Stanford Jazz Workshop
Development Director (Since March 2016)
  • Primarily responsible for forecasting and achieving goals for all contributed revenue, including individual, foundation, corporate, government, and planned giving
  • Creates and stewards open and satisfying relationships with all donors
  • Reports to the Artistic Director, works with the board and senior management team, and supervises two staff members
San Francisco Conservatory of Music
Campaign & Foundations Manager (2015-16)
  • Managed a multi-year, multi-million dollar comprehensive campaign: duties included creating financial plans, case statements, and short-term and long-term donor strategies
  • Coordinated all donor communications: duties included writing, editing, and proofing newsletters, funding proposals, reports, invitations, and letters; and conceiving, creating, and managing online and multi-media content
  • Assisted with other development operations, including annual fund, alumni relations, board relations, event planning, and legacy giving
  • Managed a donor portfolio: duties included identifying, soliciting, and stewarding annual and endowment gifts from 30 foundation, government, and individual donors, with a specific annual dollar goal
Major accomplishments:
  • Exceeded fundraising goal by 20%
  • Played a major role in most successful appeal in institutional history
  • Secured gifts from three lapsed donors
  • Created the institution's first annual report in many years
  • Maintained superb relations with donors
  • Assisted with major fundraising strategies
Interim Foundations Coordinator (2010, four weeks)
  • Managed a $1 million portfolio of foundation and public funding grants
  • Wrote new and renewal requests funded from $5,000 to $43,000
  • Maintained reportage
  • Assisted senior staff with funding strategies
Consultant (2000)
  • Created initial foundation prospect list for capital campaign
San Francisco Ballet
Interim Institutional Gifts Manager (2001-02)
  • Managed a $2.5 million portfolio of foundation and public funding grants
  • Wrote new and renewal requests funded from $1,000 to $650,000
  • Created proposal templates for all organizational activities
  • Drafted case statement for a major endowment campaign
  • Conducted prospect research and assisted senior staff with fundraising strategies
  • Maintained cordial relations with all clients
  • Maintained reportage and ensured that grant terms were fulfilled
San Francisco Opera
Institutional Gifts Consultant and On-Call Writer (2000-14)
  • Wrote proposals, reports, articles, letters, and marketing copy: created content was used extensively to raise money; sell tickets and subscriptions; and inform and entertain patrons
  • Worked independently, collaboration with individuals or departments, or as manager of small teams
Interim Director of Institutional Gifts (2005, four months)
  • Managed a $3.5 million portfolio of foundation and public funding grants
  • Wrote new and renewal requests funded from $2,500 to $250,000
  • Conducted prospect research and assisted senior staff with fundraising strategies
  • Maintained cordial relations with all clients
  • Maintained reportage and ensured that grant terms were fulfilled
Interim Gifts Processing Coordinator (2002, six weeks)
  • Processed all contributed income (donations by check, credit card, and stock, plus pledges)
  • Managed complex financial records
  • Generated reports
From 1992 to 2000, Mark held full-time positions at San Francisco Opera, working his way from Administrative Assistant to Grant Writer to Development Staff Writer and Associate Manager of Institutional Gifts. His major duties included co-managing a $2.5 million portfolio of foundation and public funding grants; writing original and renewal requests funded from $2,000 to $850,000; maintaining reportage and record-keeping; conducting prospect research; assisting with fundraising strategies; and creating unified written content across multiple departments.

OTHER FREELANCE EXPERIENCE
  • Grantwriting (new and original asks funded from $1,000 to $25,000)
  • Identifying new funders leading to first time grants
  • Grant management and reportage
  • Content creation for marketing and capital campaigns
  • Program planning
  • Prospect research
California Shakespeare Theater (2001)
Cantabile (2000)
Friends of the San Francisco Public Library (2008)
Ghiberti Foundation / Grace Cathedral (2013-14)
Magic Theatre (2002)
Merola Opera Program (2001-05)
Mexican Museum (2000
Museum of Craft and Folk Art (2004)
Saint Brigid School Honor Choir (2011)
San Francisco Classical Voice (2011-12)
San Francisco Lyric Opera (2004)
San Francisco Symphony (2004-07)

EDUCATION
San Francisco Conservatory of Music
  • Master of Music degree in Vocal Performance, 1992
  • Bachelor’s of Music degree in Vocal Performance, 1990
University of Notre Dame
  • College of Arts and Letters, no degree, 1983-85

COMMUNITY SERVICE
Pacific Singers and Actors Workshop
  • Member, Board of Directors, since 2014
Each One Reach One
  • Volunteer Performer, since 2008
San Francisco Conservatory of Music
  • Volunteer, Scholarship Advisory Committee, 2010-14
San Francisco Court Appointed Special Advocates
  • Volunteer Advocate, 2001-05
Latin American Chamber Music Society (2001-04)
  • Member, Board of Directors, 2001-04